“Bolla Sorte”
Client: Bolla
Agency: Barrett Hofherr
Role: Producer
Directors: Brendo Garcia + Adriano Gonfiantini
Production: Landia Saõ Paulo
Music: Loud+
Agency: Barrett Hofherr
Role: Producer
Directors: Brendo Garcia + Adriano Gonfiantini
Production: Landia Saõ Paulo
Music: Loud+
In Portuguese, the phrase “boa sorte” means good luck. With a small adjustment, “Bolla Sorte” became the perfect line to welcome in a new sports betting app in a new dynamic campaign for Bolla. Because the app was launching in Brazil before the rest of the world we worked with a Brazil based production company, directors, and a music/sound design company to build everything in the country where the app would launch. The result doesn’t feel like an ad, but a very cool and interesting music video.
We also created a number of digital assets to be used on social media networks:
![](https://freight.cargo.site/t/original/i/c7044aafb48b61dc753ec4ae023ece9b0c0ec877ef2bdce0fc23b6006cc48145/A25031c02B_Boxing_sRGB_smp.png)
![](https://freight.cargo.site/t/original/i/928ca67984ca38215f8c844479f173facd7c45932c982db0d51becc8b22a7138/A25031c03C_Soccer_sRGB_smp.png)
![](https://freight.cargo.site/t/original/i/f0488be090b6935767e6daec0d91363eb2a21a31022ff9ca5f0dc2b30598fb9d/A25031c04B_Tennis_sRGB_smp.png)
![](https://freight.cargo.site/t/original/i/2cf0e7795e61c1156bd61654ebcc859822185fdeca38b18fecefc82878b81949/A25031c01C_Basketball_sRGB_smp.png)
![](https://freight.cargo.site/t/original/i/761dd365ff3efc77339f3135912cf39ff970722b0983724e4d2296e63f1fc27f/A25031c05B_Volleyball_sRGB_smp.png)